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Tiense Suiker
Recruitment communication that makes history
In 2022, we launched a successful recruitment campaign for Tiense Suiker Oostkamp. Under the motto "Never change a winning team," the Tiense Suiker refinery engaged us again, this time for a campaign for their job event in Wanze. An assignment we were delighted to sink our teeth into again.
Learning, adjusting, scoring
The lessons we had learned from the campaign in Oostkamp allowed us to get a nice head start. Together with the HR and communications team at Tiense Suiker, we determined the distinctive focus of the Wanze site. We translated that into a bite-sized campaign for their job event.
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Mix of media, maximum reach
The ingredients for this campaign? A giant banner at the nearby roundabout, a door-to-door distribution of nearly 50,000 flyers, ads in La Meuse and 7Dimanche, Facebook and Instagram ads, Google Search and a redesigned campaign site.
Recipe for success
All this turned out to be a recipe for success. With more than 150 registrations, 60 guests and 9 recruitments, we recorded even better figures for this job event than for the one in Oostkamp. A result to savour.
Get in touch
Want to know more? Don’t hesitate. Let’s get in touch.
